Under UnitedMasters’ business model, music artists can pay a subscription fee of $5 a month and get access to 100% of their music royalties through the platform. For instance, he said the NBA will play the music of indie artists during its games, which could prompt people to listen to the music on platforms such as Spotify and generate more revenue for the artists, Stoute said. Stoute said his team has signed up a million music artists for the platform, but his company’s job is to create opportunities for the artists to get discovered. And when I was speaking to Eddy and the team over there, we really wanted to see that artists did not sign their rights away to major labels.” “They’ve always been that company that unapologetically understood the creator and the artist. “Apple has been a company whose values have always been to support the artists and creativity,” Stoute said. Stoute said that going all the way back to Steve Jobs, Apple has been a big supporter of music artists over the years.

“The contributions of independent artists play a significant role in driving the continued growth and success of the music industry, and UnitedMasters, like Apple, is committed to empowering creators.” “Steve Stoute and UnitedMasters provide creators with more opportunities to advance their careers and bring their music to the world,” Apple executive Eddy Cue said in a statement. This deal kicks off a strategic partnership with Apple, which will create dramatic new opportunities for UnitedMasters artists. I’m thinking about the next young girl who plays a guitar and could write a song that wants to be Taylor Swift.”

I’m not thinking about the Taylor Swift that exists that we all know and love.

“Were changing an industry and giving an opportunity to independent artists. “I believe in the independent creator, the next Taylor Swift, because we’re playing a long game,” said Stoute.

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